WHEELOCK PLACE-SCOTTS SQUAREWheelock Place’s Basement – being occupied by one key tenant for years – needed an upgrade to increase foot traffic and generate interest among the shoppers. Engaged to design a campaign for the new basement, we illustrated a mixed bag of tenants’ products and have it burrowed underneath the iconic Wheelock Building. The launch deliverables include: buses, bus shelters, press advertisement, glass doors within the mall, escalators, parapets, hanging mobile etc. We continued to design eight more campaigns for Wheelock Place and Scotts Square. |
   Background of cobalt blue with sawtooth border.    Wheelock Place Christmas '13 Gift wrapper Wheelock Place Chinese New Year '14 Giveaway: mandarin orange carriers Giveaway: red packets Wheelock Place Great Singapore Sale '13 Wheelock Place September Campaign Scotts Square Great Singapore Sale '13 Scotts Square Free Parking Campaign Scotts Square Hotel Shuttle Campaign
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